Monthly Archives August 2018

3 Ways to Improve Employee Retention in the Hospitality Industry

	employee retention

Across a plethora of industries, there’s an emphasis on building customer loyalty — and it’s easy to understand why. Research conducted by Bain and Company and Earl Sasser of the Harvard Business School found that boosting customer loyalty, along with a modest 5% increase in customers, can increase the average revenue per customer by 25% to 100%. Of course, a successful business knows that employee loyalty is equally important as your customer experience. Not only will unhappy employees negatively affect your customer experience, but your top talent will inevitably find employment elsewhere — and that can mean higher costs for you. This simple fact is especially pertinent to the hospitality industry, as this sector is particularly prone to turnover. In fact, the U.S...

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4 Benefits of Marketing Analytics for Businesses

If you want your company to gain an advantage, it’s best to focus on important metrics. Unfortunately, many companies aren’t obtaining this advantage. Whether using outdated marketing tools or focusing on the wrong metrics, it’s important to fix these problems. Considering that, it’s common for companies to work with marketing analytics services. In this post, you’ll learn four benefits of partnering with a marketing analytics company.

  • Anticipating Future Market Changes

    It’s impossible to accurately predict the future. However, you can enjoy the next best thing by partnering with marketing analytics services. These services don’t just offer predictions, they utilize data and statistics to make more informed choices. Therefore, your company benefits by putting these educated predictions to good use.
  • Targeting Customers From Multiple Locations

    There are many things that affect the behavior of consumers. One of these f
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The Path of Technology

After things happen, we tend to take it for granted that they already did. That might sound a little confusing, so let’s clarify for a second. The phrase hindsight is twenty twenty is a good introduction to this idea. Say, for a second, that we knock a carton of milk over and it spills on your phone. An incident like this isn’t going to be fun, after all, but after it we tend to say things like well I should have known better. This is all well and good but you have to remember that not everything in life occurs like this. There are some times and some experiences that you can just never see coming no matter how hard you could have tried and you just have to accept these circumstances in life for what they are. It is of no use to worry about them after the fact because there was no way you could have known what was going to happen beforehand. This doesn’t just apply to small scale events, either but large scale ones, too. A lot of times we fret and worry about history, about it could ha

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